Privacy Policy

Last updated: September 14, 2026

What We Collect

When you use MyNewHaircuts, we process the selfie you upload to generate AI hairstyle previews. We also collect:

• Photo data: Your uploaded selfie is processed for AI face shape analysis and hairstyle generation. When motion previews are available, your first eligible generated hairstyle image is also processed automatically to create a short video.
• Payment info: Processed securely by Stripe. We never see or store your full card number.
• Usage data: Page views, feature events, offer visibility, and optional preview feedback help us understand use of the service. A browser identifier tracks credits; short-lived IP rate limits help prevent abuse.

Photo Handling

Photos are transmitted over HTTPS and sent to Google through Vertex AI for analysis and generation. Our standard image flow processes photo bytes during the request and returns results to your browser; it does not save a server-side photo gallery.

To restore your recent session after a refresh, the app can save your selfie, generated images, analysis, any optional reference photo, and your optional preview feedback in this browser. The restoration window is 24 hours from when the photo session starts. Expired data is removed when the app next checks the saved session; a closed browser cannot run cleanup. Use “Clear photos” in the app to remove the saved photo session, or clear this site's browser storage. Download images you want to keep. Browser storage may be unavailable or removed by your browser.

When motion previews are available, the first eligible generated hairstyle image is automatically sent to Google for asynchronous video generation after your photo preview is created. This does not require an additional click or use hairstyle credits. Animation availability depends on usage limits and the AI service. Our app stores temporary job information and the video with a 24-hour expiry, and keeps a usage marker for 30 days to limit repeat requests. Google's video generation documentation states that asynchronous requests are retained for up to 14 days. Clearing your browser data does not delete a request already being processed by Google.

We do not use your uploaded photos to train our own models or sell your photos.

How We Use Your Data

• To analyze your face shape and generate hairstyle previews.
• To process payments and deliver purchased credits.
• To diagnose errors and improve the service using operational data and aggregate usage events.

Third-Party Services

We use the following trusted services:

• Google Vertex AI — Face analysis, hairstyle image generation, and automatic motion generation when available. Photos used for these features are sent to Google for processing.
• Stripe — Secure payment processing.
• Upstash Redis — Credit balances, payment processing records, rate limits, aggregate funnel counters, and temporary motion job data.
• Vercel — Website hosting and Web Analytics for page views and feature events.

Our aggregate funnel counters in Redis contain event, date, market, source, tier, stage, error code, model, latency bucket, CTA, experiment label, offer or feedback placement, feedback answer, and count; they do not contain photos or user identifiers. Separate random run markers expire after 24 hours and help avoid counting the first preview more than once per run, or offer views and feedback more than once per run and placement. These markers are not included in aggregate fields or sent as Vercel Analytics event properties.

Your Rights

You have the right to:

• Request deletion of any data we hold about you.
• Know what data we process (this policy covers it).
• Opt out of analytics (use a browser ad blocker).

Browser Storage

We store a browser identifier in localStorage to associate this browser with its credits. This is browser storage, not a cookie. Recent photos and results use IndexedDB, and attribution information can also be stored locally. Clearing all site storage can remove access to the browser identifier used for your purchased credits. Use the app's photo-clearing control to remove images while keeping that identifier. We do not set advertising cookies.

Contact

Questions about your privacy? Email us at privacy@mynewhaircuts.com.